Six years ago a single tweet by Melanie Minnaar, “what if each person on Twitter donated a blanket?”, started Twitter Blanket Drive (#TwitterBlanketDrive of #TBD2015).
Since then thousands of blankets have been collected by the social media community to provide warmth to those in need in the winter months.
This year West Coast Way is also joining this good cause. “For us at West Coast Way, social responsibility is a serious business, tackled with passion,” says Carmen Lerm, Cape West Coast’s spokesperson for the Twitter Blanket Drive (TBD) and founder of West Coast Way – the destination marketing brand for the West Coast Bio-diversity Corridor between Blaauwberg Nature Reserve and Paternoster.
The #TBD2015 Cape West Coast team, supported by West Coast Way, encourages West Coast residents to donate a good-quality blanket to blanket stations at the West Coast Peninsula Tourism Offices, Protea Hotel in Saldanha, Club Cafe in Yzerfontein and Cafe Mosaic in Darling