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Penguins are tourism ambassadors

It’s not all black and white when it comes to penguins – in fact, some rather colourful penguins have made their home in Gansbaai.

The beautifully decorated penguins form part of Gansbaai’s Penguin Campaign, which aims to create an interest in the town’s attractions by encouraging visitors to explore more and stay longer.

The campaign was officially launched Friday 23 August at the African Penguin and Seabird Sanctuary, where the special penguins gathered to have their photos taken before heading off to their respective “homes”. The African Penguin and Seabird Sanctuary, a project of the Dyer Island Conservation Trust (DICT), has become a key place to visit in Gansbaai, and was the inspiration for the campaign.

“The objective is simple,” said Glenda Kitley, manager of Gansbaai Tourism. “Follow the penguins, discover the places, taste the food and experience the moments the greater Gansbaai area has to offer.

“The Gansbaai area is known as the Natural Adventure Destination, and is renowned for the Marine Big Five, blissful beaches, fynbos, fabulous food and fine wine, and much more. Plot your penguin route, place yourself in the penguin picture and present the penguin proof. The penguins are sure to delight young and old and hopefully the real ones will enthral.”

The penguins are sponsored by various businesses and can be found at the following locations: The African Penguin and Seabird Sanctuary, Gansbaai Tourism Information Centre, Marine Dynamics’ offices, Lomond Wine Estate, Blue Goose Restaurant, Xplorio, Saxon Lodge and in Pearly Beach. A number of Pearly Beach businesses – Gansbaai and Pearly Beach Horse Trails, Beachcomber Tours, Pearly Beach Shop, and Fynbos Deck Restaurant – are all collaborating to support the Penguin Campaign.

Each penguin was decorated by an artist/s with a focus on all that Gansbaai has to offer. All penguin stories can be found on Xplorio Gansbaai. Quarterly incentive prizes are available to those who visit all eight penguins and share them to the social media space of Gansbaai Tourism’s Instagram with the hashtags #gansbaaipenguins #capewhalecoast Tag @gansbaai-tourism and the venue of the penguin.

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