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A Full House for Paarl

The exciting multi-million rand redevelopment of the Wamakers Centre for Paarl CBD is well underway, with the furniture store Full House opening next week.

Paarlites have been left uncertain about the future of the CBD with the closing down last year of Woolworths followed by PnP. And more recently Jet and Bears, and this week Foschini.

Yet despite this the area is receiving a brand-new lease on life with the CBD upgrade.

The first phase of this is the redevelopment and revamp of one of Paarl’s oldest commercial buildings, the Woolworths building in Lady Grey Street, where a stylish shopping arcade of 1 300 m² retail space is being developed.

Gey Kriek, owner-developer of the old Woolworths building, recently told Paarl Post the inside of the building will be entirely revamped and rejuvenated as well as the outside, which faces Lady Grey Street. There will be smaller retail outlets with the major tenant, Full House, in a larger shop space.

Alistair MacKenzie, Managing Director of Full House Furniture, says the store is thrilled to be opening in Paarl at the Wamakers Centre on Thursday 17 September.

There will be lots of excitement at the store from Thursday through to Saturday, including fantastic opening specials as well as ongoing lucky draws and giveaways.

Full House (www.fullhousefurniture.co.za) is a family-owned chain of furniture and appliance stores operating across the Boland and West Coast regions.

Its first stores opened in Worcester and Ceres in 1998 and Paarl will be the 17th store.

“It’s been a long time coming, and we are very excited to finally be opening in Paarl,” said MacKenzie.

Full House stores are strongly branded and merchandised, but each store is adapted to suit the specific town and local target market. Store managers run their branch as if it were their own business.

The company is focused on offering the public competitive prices, ordering special merchandise, making special delivery arrangements and solving all customer repairs and complaints.

“We have a strong family culture and this atmosphere permeates the stores,” MacKenzie said. “Our staff are happy, well trained and incentivised.

“We sell a wide range of value products – furniture, bedding, large and small appliances, TV and electronics. Our products are good quality, but our prices are low. We ensure our prices are not just competitive with the credit chains, but with the discounters as well. Our credit charges are reasonable and we have a responsible attitude to granting credit.

“Our Full House mottos are ‘We can make it yours’ and ‘Bakgat bargains vir onse mense’. They inform the way we do business, as a vibrant company that can’t wait to meet the people of Paarl!”

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