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Building tomorrow, today, one child at a time

Despite the country being an “overwhelming and depressive” place, the world of Early Childhood Development is working hard to better it.

The Early Learning Resource Unit (Elru) is a non-governmental organisation which specialises in the delivery of quality Early Childhood Development (ECD) Programmes in impoverished communities.

Elru recently opened their new offices in Vredenburg.

During the opening, Tracy van der Heyde, director of Elru, highlighted that to create a change for little ones means many organisations and partners have to take hands.

“One thing about working in ECD is that you get to see the world differently. You get to see it through the children’s eyes. Elru’s logo is actually about seeing the world like this – colourful, bright and it is vibrant but it is also playful.

“That is the world we want to create. A world where they are safe, protected, nurtured, cared for and loved. Where they are able to learn and reach their full potential.

“The only way to achieve that is by working together to change the current narrative, which is one of negativity and powerlessness,” van der Heyde explained.

Elru’s services include facilitating access to the full “Essential Package” of services and support. This includes nutrition, health, social services, stimulation for early learning and support for the primary caregiver.

This is done through the Home-visiting Family and Community Motivator (FCM) Programme; Community-based Playgroup Programme (age 3-5); the Whole Centre Development Programme (age 0-6) as well as training and capacity building material.

Van der Heyde says she was happy to see the positive change also starting to happen in the community thanks to Saldanha Bay Municipality’s new WoSA (Whole of Society Approach).

The new offices are situated at Prosesfontein Street, Vredenburg, opposite the Norsnet factory.

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